Financed with funds from the Executive Agency for Small and Medium-sized Enterprises (EASME), Loci Iacobi 2 was carried out between 2012 and 2014 and allowed the development of the various routes that make up the Caminos de Santiago as a tourist product and consolidate them as a European Cultural Itinerary, a through the creation and promotion of new tourist content through the introduction of new information and communication technologies. Products were designed for various market segments: traditional pilgrims, religious tourism, bicycle touring and nature tourism as well as various social segments: people with different disabilities, retirees and young people.
One of the main objectives of Loci Iacobi 2 was the launch of a unique European brand, aimed at identifying all the European routes on the Camino de Santiago and all its tourist services and equipment to enable its commercialization as a coherent thematic tourist product. and highly competitive at European level.
The project contributed notably to a greater involvement of SMEs and to the sustainability of the Camino de Santiago routes by establishing quality and selection criteria for all partners.
The project was developed in a wide European geographic area, ensuring the participation of numerous roads that cross various regions belonging to more than one country. With this, the transnational dimension of the consortium was narrowed within the European Federation of the Camino de Santiago, where most of the project partners have representation.